Subscription Success Secrets: Madduck’s Marketing Mastery with Bahar Bölükbast, Madduck

In this episode of App Talks with Peggy Anne Salz, our host chats with Bahar Bölükbast from Madduck about the intricacies of subscription app marketing. Bahar explains how Madduck provides both marketing expertise and financial resources, taking full control of marketing activities for app developers who excel in development but struggle with marketing and managing subscription businesses. She emphasizes the importance of focusing on predicted Lifetime Value (LTV) rather than short-term gains to gauge long-term success. Highlighting their award-winning monetization strategies, Bahar shares a success story about a poster maker app that achieved a 22% month-over-month MRR growth rate under Madduck’s guidance.