How AI Can Help You Go From “Established Meh” to Engagement Rocketship

Memrise CEO Steve Toy discusses his company’s path to success.

Memrise had become a commodity app in 2020. They were offering the same language apps as a many others. This is the story of how they used AI to transform an “established meh” software into a user engagement and acquisition powerhouse with:

-15,000 new members sign ups every day for free advertising.

-Based on millions of reviews, the best language learning app available on the App Store.


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