App marketers and developers looking to scale in 2025 and beyond can gain exclusive insights from industry leaders in an upcoming three-part interactive workshop series called Web Revenue Labs.
Nathan Hudson, CEO of Perceptycs and App Marketer of the Year 2024, alongside Andrew Davies, CMO at Paddle, will break down Web-to-App strategies and dive deep into the ins and outs of how they can help apps grow, reduce costs, and expand into new markets.
Whether you’re just starting out or already generating millions in revenue, these events are designed to help apps at every stage:
- Early-stage apps: Learn how to improve cash flow, reduce marketing costs, and test channels faster
- Growing apps: Discover techniques for faster experimentation, better marketing attribution, and lower platform fees
- Scaled apps: Explore how Web-to-App enables audience expansion and significant cost savings at scale
The sessions will be fully interactive, encouraging participants to ask questions, engage in discussions, and gain hands-on insights they can apply immediately.
What to expect:
- Real-world case studies and successful Web-to-App strategies
- Actionable insights to improve conversion rates and ROAS
- Practical tools to test, measure, and optimize your Web-to-App funnel
The series will dive deep into the business case for Web-to-App, sharing proven playbooks and tools that top app-first companies use to drive revenue through the web.
馃搮 The first session in the series will take place on Thursday, February 13th. If you don’t want to miss this opportunity to future-proof your app growth strategy, save your spot here.