Explore Beyond borders: Mobile gaming insights for global growth, an interactive report that highlights key opportunities for mobile gaming app marketers to find high-value users beyond familiar markets.
Key findings include:
- 71% of mobile gaming app marketing spend is concentrated in just 10 countries, with the U.S. alone accounting for 40%.
- High-value users can be found across all markets and genres, with the top 10% of payers contributing 70-85% of total in-app purchase revenue in each country.
- Paid acquisition strategies are key to finding these high-value users by understanding the dynamics between marketing costs, user value, and total revenue opportunity.
Discover the hidden potential beyond familiar borders and unlock new paths to success.
Access the full report now!