Verve has created a more efficient and privacy-focused way to buy and monetize advertising. Verve is an ecosystem of demand and supply technologies fusing data, media, and technology together to deliver results and growth to both advertisers and publishers — no matter the screen or location, no matter who, what, or where a customer is. With an eye on servicing forward-thinking advertising customers, Verve’s solutions are trusted by more than 90 of the United States’ top 100 advertisers, 4,000 publishers globally, and the world’s top demand-side platforms.
Verve Features & Services
Features
- In-app Mobile
- CTV Advertising
- User Acquisition
- Privacy-First
- Performance SSP
- Premium Brands
Services
- Mobile advertising
- Local mobile publishing
- Location based targeting
- Premium audience targeting
- Mobile monetization
Office Locations
Stureplan 6 114 35
Stockholm
Sweden
60 Madison Avenue 8th Floor
New York
United States
Karl-Liebknecht-Straße 32, 10178
Berlin
Germany
R. Prof. Atílio Innocenti, 165 – Vila Nova Conceição, São Paulo – SP, 04538-000
Sao Paulo
Brazil
Barcastraße 5, 1st Floor – 22087
Hamburg
Germany
1. 6th Floor, Block A, Ocean International Center 2. 7-6, Area 2, Gaobeidian Village, Chaoyang District
Beijing
China
Weteringschans 89, 1017 RZ
Amsterdam
Netherlands
Kauppiaskatu 11 D 32, 20100
Turku
Finland
Verve Info
Types: | CTV Advertising, DSPs, In-game Advertising, Mobile Ad Network, SSP |
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Ad Formats: | Banners, In-App, Interstitial, Native, Rewarded Video, Video |
Models: | - |
Trading Models: | Programmatic, Real Time Bidding |
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App Leaders 2024: Celebrating innovation and excellence in the app industry Posted on December 17, 2024 by Nayden Tafradzhiyski ...Massaro, VP of Partnerships Headlight Mark Menery, VP, Global Head of Sales at Dataseat (Now Part of Verve) Talha Mumtaz, Growth Manager at Phiture Lomit Patel, Chief Marketing and Growth Officer....
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The relevance-privacy balancing act matters more than ever Posted on December 02, 2024 That was one of the findings of a recent survey of 4,000 consumers by Verve into the current state of in-app users’ privacy perceptions and related behaviors.
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The mobile privacy dichotomy: Users’ complex relationship with data Posted on November 13, 2024 It’s also supported by Verve’s findings that almost seven in ten (68%) have more trust in data sharing than two years ago,....
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How open-source SDKs empower publishers in an increasingly walled industry Posted on October 15, 2024 Open-source ad SDKs, such as Verve’s HyBid SDK, are a key part of a future-proof app monetization strategy.
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Get on board with on-device cohorts Posted on August 06, 2024 AdExchanger/Verve Brands are in need of advertising solutions that align with their own commitments to data privacy.....
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#218: Future of advertising: privacy and AI with Gaylord Zach, Head of Mobile Product at Verve In this episode, we delve into the evolving landscape of digital advertising, where privacy and precision intersect
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#208: From SKAN to AdAttributionKit: winning with privacy-first mobile campaigns webinar with The Verve, Kochava, Wavemaker, and Dataseat This is one of our special episodes, when we share either one of our webinars or in-person panels from the App Promotion Summit
- Are walled gardens still worth it? Soaring costs, brand safety risks, blackbox attribution Discover why walled gardens are becoming less reliable for advertisers and how expanding your media mix can provide more control, transparency, and cost-efficiency.
- How DOOH serves up success in food & drink marketing With digital out-of-home ads exempt from the ‘less healthy food & drink’ ad ban coming into force in October, IAB UK’s DOOH members dish up exclusive insights into why DOOH is a recipe for...
- How advertisers can get started with Android Privacy Sandbox Experts discuss Android Privacy Sandbox’s current status, testing availability, and strategies for successful adoption.
- Are Data-Savvy Consumers Reshaping the Mobile Value Exchange? Recent research indicates consumers have a strong grasp of the mobile data exchange, recognizing their data's value and how to strategically use it.
- Contextual ads: 7 experts on relevancy, privacy & AI IAB UK members, including Verve's Rami Alanko, share their insights on how to leverage contextual advertising for maximum impact.
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