Verve has created a more efficient and privacy-focused way to buy and monetize advertising. Verve is an ecosystem of demand and supply technologies fusing data, media, and technology together to deliver results and growth to both advertisers and publishers — no matter the screen or location, no matter who, what, or where a customer is. With an eye on servicing forward-thinking advertising customers, Verve’s solutions are trusted by more than 90 of the United States’ top 100 advertisers, 4,000 publishers globally, and the world’s top demand-side platforms.
Verve Features & Services
Features
- In-app Mobile
- CTV Advertising
- User Acquisition
- Privacy-First
- Performance SSP
- Premium Brands
Services
- Mobile advertising
- Local mobile publishing
- Location based targeting
- Premium audience targeting
- Mobile monetization
Office Locations
Stureplan 6 114 35
Stockholm
Sweden
60 Madison Avenue 8th Floor
New York
United States
Karl-Liebknecht-Straße 32, 10178
Berlin
Germany
R. Prof. Atílio Innocenti, 165 – Vila Nova Conceição, São Paulo – SP, 04538-000
Sao Paulo
Brazil
Barcastraße 5, 1st Floor – 22087
Hamburg
Germany
7th Floor, Building AB, Guanghua International, 10 Jintong West Road, Chaoyang District
Beijing
China
Weteringschans 89, 1017 RZ
Amsterdam
Netherlands
Kauppiaskatu 11 D 32, 20100
Turku
Finland
Verve Info
Types: | CTV Advertising, DSPs, In-game Advertising, Mobile Ad Network, SSP |
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Ad Formats: | Banners, In-App, Interstitial, Native, Rewarded Video, Video |
Models: | - |
Trading Models: | Programmatic, Real Time Bidding |
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App Leaders 2024: Celebrating innovation and excellence in the app industry Posted on December 17, 2024 by Nayden Tafradzhiyski ...Massaro, VP of Partnerships Headlight Mark Menery, VP, Global Head of Sales at Dataseat (Now Part of Verve) Talha Mumtaz, Growth Manager at Phiture Lomit Patel, Chief Marketing and Growth Officer....
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The relevance-privacy balancing act matters more than ever Posted on December 02, 2024 That was one of the findings of a recent survey of 4,000 consumers by Verve into the current state of in-app users’ privacy perceptions and related behaviors.
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The mobile privacy dichotomy: Users’ complex relationship with data Posted on November 13, 2024 It’s also supported by Verve’s findings that almost seven in ten (68%) have more trust in data sharing than two years ago,....
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How open-source SDKs empower publishers in an increasingly walled industry Posted on October 15, 2024 Open-source ad SDKs, such as Verve’s HyBid SDK, are a key part of a future-proof app monetization strategy.
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Get on board with on-device cohorts Posted on August 06, 2024 AdExchanger/Verve Brands are in need of advertising solutions that align with their own commitments to data privacy.....
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#218: Future of advertising: privacy and AI with Gaylord Zach, Head of Mobile Product at Verve In this episode, we delve into the evolving landscape of digital advertising, where privacy and precision intersect
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#208: From SKAN to AdAttributionKit: winning with privacy-first mobile campaigns webinar with The Verve, Kochava, Wavemaker, and Dataseat This is one of our special episodes, when we share either one of our webinars or in-person panels from the App Promotion Summit
- Top monetization mistakes in hypercasual gaming (and how to fix them) Monetizing hypercasual games can be a goldmine, but it comes with a set of unique challenges. As competition continues to heat up in ad tech, many publishers fall into common traps that can significantly...
- Verve and Audigent bring curation capabilities to scaled audiences across in-app and CTV channels Companies behind ATOM ID-less Graph and Hadron ID cookie-free solutions build improved data and privacy capabilities
- App Space Is Having A Probabilistic ‘Moment’ Companies behind an ID-less graph and cookie-free project have built what they call improved data and privacy capabilities into technology. The technology is available through a partnership between media...
- Generative Engine Optimization: How AI Is Rewriting the Rules of Search The phrase ‘Search Engine Optimization (SEO)’ first came onto the scene in 1997 and has arguably become one of the most impactful and accessible ways for businesses to market themselves in the 21st...
- Testing for success with an open-source ad SDK: A guide for app developers Open-source ad software development kits (SDKs) offer app developers a powerful advantage: complete transparency into how ads will function within their applications. Unlike black-box solutions, open-source...
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