Kochava

Kochava Inc. is a real-time data solutions company offering leading omnichannel measurement, attribution, and campaign management for data-driven brands and platforms. We empower advertisers and publishers to measure what matters with tools that deliver better insights and actionable data in one operational platform. Kochava unifies all of your data and critical omnichannel solutions into a cohesive system; the foundation for limitless advertiser and publisher tools to help you reach your unique growth goals.

With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, Idaho, the company has offices globally. For more information visit their web site www.kochava.com. Follow Kochava on social media: Facebook, Twitter, and LinkedIn.

Features

Mobile measurement partner (MMP) services
Measurement support across mobile, web, CTV, and other platforms
Omnichannel advertising attribution across paid and owned media
A/B testing and optimization insights
Real-time app analytics and reporting
Deep linking tools
Ad fraud detection and prevention
Data management and ETL support
Cost aggregation, revenue, and ROI measurement
Multi-touch attribution, marketing mix modeling (MMM), and always-on incremental measurement methodologies
Outcomes measurement for premium publishers & platforms
Incremental lift studies
Advanced measurement for linear TV, out-of-home, and digital out-of-home

News

https://www.searchadsmaven.com/blog/kochava-launches-search-ads-maven/

https://www.kochava.com/blog/kochava-launches-search-ads-maven/

https://www.kochava.com/blog/kochava-integrates-with-search-ads-maven/

https://www.kochava.com/blog/search-ads-maven-partners-with-machine-advertising-in-emea/

https://www.kochava.com/blog/kochava-unveils-the-future-of-ai-powered-insights-tools-to-unlock-your-strategy-for-growth/

Links to blogs

https://www.searchadsmaven.com/blog/apple-search-ads-problem-solving-webinar-qa/

https://www.searchadsmaven.com/blog/how-to-scale-diversify-your-keyword-mix-on-apple-search-ads/

https://www.searchadsmaven.com/blog/harnessing-automation-for-maximum-efficiency-in-apple-search-ads/

https://www.searchadsmaven.com/blog/how-realtime-agency-optimizes-asa-campaigns-with-search-ads-maven/

https://www.searchadsmaven.com/blog/apple-search-ads-optimization-5-smart-tips-for-better-performance/

https://www.searchadsmaven.com/blog/boost-your-asa-keyword-strategy-with-generative-ai/

https://www.searchadsmaven.com/blog/search-ads-maven-unveils-new-automation-studio/

https://www.searchadsmaven.com/blog/how-to-optimize-asa-campaigns/

https://www.searchadsmaven.com/blog/apple-search-ads-continues-growth-in-the-wake-of-wwdc-2023/

https://www.searchadsmaven.com/blog/avoid-these-5-mistakes-on-apple-search-ads/

https://www.searchadsmaven.com/blog/search-ads-maven-gains-mmp-integration/

Kochava Features

All data from your Apple Search Ads account(s)
Generative AI keyword recommendations
Full-funnel app engagement data from your mobile measurement partner (MMP)
Unlimited automation with Automation Studio
Automated alerting through your preferred communication channels

Kochava Info

Platforms:	Android, BlackBerry, HTML5, iOS, Windows Phone
Types:	-
Groups:	App Analytics, App Marketing, App Store Optimization, Apple Search Ads, Mobile Attribution, Mobile Measurement Partners

Kochava News

Winning with privacy-first mobile campaigns: Key insights from Verve webinar Posted on August 20, 2024 by Nayden Tafradzhiyski In last week’s webinar hosted by Business of Apps, experts from Dataseat, Kochava, Verve, and Wavemaker explored the transformative impact of Apple’s AdAttributionKit on mobile....

Kochava Insights

23% of marketers on ASA don’t spend on brand protection Posted on November 27, 2024 Kochava Category 1 – Win everything Category 1 are those brands that want to win every impression....

Kochava Podcasts

#208: From SKAN to AdAttributionKit: winning with privacy-first mobile campaigns webinar with The Verve, Kochava, Wavemaker, and Dataseat This is one of our special episodes, when we share either one of our webinars or in-person panels from the App Promotion Summit
#205: Unlocking app growth with Marketing Mix Modeling with Gary Danks, General Manager for AIM by Kochava The field of app marketing is full of jargon
#8: How to get your app noticed in 2020 with Scott Tomkins, SVP at Digital Turbine More than two million apps are available in the Google Play store and 1

Articles from the Kochava blog:

11 Favorite Learnings From the 11th Annual Kochava Summit The post 11 Favorite Learnings From the 11th Annual Kochava Summit appeared first on Kochava.
$11.8B Marketing Analytics Market Growth Driven by Cross-Channel Complexity The $11.8B marketing analytics market is expanding rapidly due to increasing cross-channel complexity. Discover how this growth is shaping the future of data-driven marketing strategies
CTV Performance and Momentum in 2025: Webinar Q&A The post CTV Performance and Momentum in 2025: Webinar Q&A appeared first on Kochava.
Super Bowl LIX: Streaming and Advertising Mania The post Super Bowl LIX: Streaming and Advertising Mania appeared first on Kochava.
Data Clean Rooms: Transforming Privacy-Durable Measurement and Activation The post Data Clean Rooms: Transforming Privacy-Durable Measurement and Activation appeared first on Kochava.

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