ironSource powers the app economy, helping mobile content creators prosper with a leading business platform designed to turn any app into a business. We help customers focus on what they do best – creating great apps and user experiences – while we enable their business expansion in the app economy.
Office Location
30 3rd St
San Francisco, CA 94103
United States
ironSource Info
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| Groups: | App Monetization, Mobile Game Monetization |
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AppsFlyer's latest Performance Index shows impact of economic downturn on mobile advertising Posted on November 20, 2023 by Anne Freer AppsFlyer IronSource experiences significant growth in the global rankings, surging to third place in both power....
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Hyper-casual games, hyper-growth for your audience Posted on July 01, 2020 ironSource sees over seventeen million hyper-casual games installed every day, and last year hyper-casual....
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The untapped channel in app distribution: back to basics, with a twist Posted on May 20, 2020 Preloads have been replaced with cloud-based solutions powered by third-parties (such as ironSource Aura) who both develop the technology and manage the relationship with the OEM or carrier.
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The new ASO: part of your UA funnel Posted on March 31, 2020
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The impact of rewarded video on wider game metrics Posted on March 11, 2020 ...by users engaging with rewarded video ads, and also two additional important metrics we focus on at ironSource.
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5 points that sum up mobile gaming in 2019 Posted on January 15, 2020 CVC invested in ironSource, Blackstone acquired Vungle, Adjust raised $227M, and Unity continued its M&A spree with the....
- 2025 Mobile gaming trends: Unity perspectives Amir Shaked, VP Revenue, Ads at Unity The mobile gaming industry experienced yet another transformative year in 2024, with the continuation of key trends and the emergence of new opportunities for growth...
- 2025 Mobile gaming trends: Industry perspectives Chirag Ambwani, SVP, Gaming & Entertainment at Sensor Tower 2024 was a year of stability and back-to-basics for the mobile gaming industry. We saw more developers and publishers prioritize successful...
- Spotlight on mobile game growth: 2024 customer successes and insights 2024 was a monumental year for studios of all sizes in the gaming and app industry. Our customer stories highlight the achievements of these studios, while our industry reports and trend pieces provide...
- State of Play: a Q&A with Samantha Benjamin on the shift from hyper to hybrid-casual In the State of Play series, we share in-depth interviews with featured industry experts at Unity events. In our first interview, we sat down with Samantha Benjamin, Director of Growth and LiveOps at...
- Extend Your Holiday Success: Q5 Strategies for Mobile User Acquisition While the holiday season remains a busy time of year with consumers being inundated with sales, deals, and general holiday rush, an often-overlooked time period for advertisers is between the day after...
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Appcharge
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