Google Play

Google Play is a digital distribution service operated and developed by Google. It serves as the official app store for the Android operating system, allowing users to browse and download applications developed with the Android software development kit (SDK) and published through Google. Google Play also serves as a digital media store, offering music, magazines, books, movies, and television programs. It previously offered Google hardware devices for purchase until the introduction of a separate online hardware retailer, Google Store, on March 11, 2015.

Google Play Features

Beta Program Feature
Disable Automatic App Updates
Device Management Feature
Early Access Feature
Game Demos Before Installing
Parental Control Feature
Add Apps to Wishlist
Fingerprint Authentication for Purchases
Hide specific results

Google Play Info

Platforms:	Android, iOS
Types:	-
Groups:	App Stores

Google Play News

The App Revenue Ecosystem 2025 Market Map is live Posted on January 16, 2025 by Nayden Tafradzhiyski Global app revenue has seen significant growth in recent months, with user spend across iOS and Google Play reaching $38 billion in Q3 2024 — an increase of nearly $2 billion from the previous record....

Google Play Videos

ASO is Dead ASO is dead and we are now in the world of ASO 2
How to be flexible with Google Play experiments In order to improve optimization, boost growth, and broaden visibility, Dimitris Drakatos, SEO and ASO Lead at Peanut, demonstrates how to be more adaptable and effective with the Google Play Store tests

Google Play Podcasts

#222: App marketing success in the privacy-centric era with Nicoline Strøm-Jensen, Head of Program Management at Adjust Last year, we celebrated the 15th anniversary of the App Store and Google Play
#221: Shaping the future of alternative app distribution: regulation, trust, and growth with Shalom Michaeli, Managing Director, Alternative App Stores at Digital Turbine A quick trivia question – what was significant about the year 2008 technology-wise? It was the year when Bitcoin was introduced, and Spotify was launched
#186: The best and worst mobile user experiences with Eric Futoran, Co-Founder of Embrace User experience
#141: The App Stores reverse engineering with Simon Thillay, Head of ASO at AppTweak Stores
#123: Leveraging mobile games ad tech for non-gaming apps with Andrey Kazakov, Vice President of Demand at AppLovin You know, quite often in marketing a strategy that was proven to be really effective in one area, finds its second application with the other

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App Radar

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Samsung

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Google Play Reviews

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