Branch Metrics

Branch provides the leading cross-platform linking and attribution platform, offering solutions that unify user experience and measurement across devices and channels. Branch powers mobile links and cross-platform measurement to more than 3 billion monthly users across the globe, and is a trusted cross-platform marketing, engagement and measurement solution for over 50,000 apps — including Reddit, Buzzfeed, Twitch, Groupon, and many more.

Branch is also an Apple Search Ads partner, providing advanced ad attribution insights using data directly from Apple. The company therefore ensures reliable and accurate data to track performance of your ad campaigns.

Branch Metrics Features

Attribution
Linking
Measure omni-channel campaigns
Acquisition & engagement
Improve campaign ROI
Navigate privacy & industry changes

Branch Metrics Info

Platforms:	Android, BlackBerry, HTML5, Windows Phone
Types:	Deep Linking
Groups:	App Marketing, Apple Search Ads, Mobile Attribution, Mobile Measurement Partners

Branch Metrics Podcasts

#8: How to get your app noticed in 2020 with Scott Tomkins, SVP at Digital Turbine More than two million apps are available in the Google Play store and 1

Articles from the Branch Metrics blog:

Meet the New and Improved Branch Performance We’re excited to share more about our new (and improved) Performance product suite, designed to address modern advertising measurement challenges in a privacy-first era.
MMP Vendor Assessment Checklist Evaluate mobile measurement partners (MMPs) with this checklist, covering attribution, deep linking, privacy, and tech compatibility to boost performance and drive results.
Firebase Is Shutting Down Dynamic Links Soon. Branch Has You Covered. Google's Firebase Dynamic Links is shutting down — but switching to Branch is seamless. Get reliable deep linking and an easy migration path.
How To Create and Measure QR Codes for Digital Growth Learn how to bring your offline users online and better measure cross-platform user journeys with QR codes.
FAQ: Branch’s Approach to Privacy-Centric Attribution Discover how Branch helps marketers navigate MMP complexities with privacy-safe attribution, clear insights, and tools to drive growth.

Branch Metrics Competitors and Alternatives

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