During App Promotion Summit London 2024, Peggy Anne Salz met with leading app professionals to discuss the most recent advancements, trends, and innovations in the industry. In this episode of App Talk, Peggy and Ankit Gupta from Netcore Cloud delve into the company’s approach to customer retention and engagement.
In this day and age, brands expect a mobile app growth to be not only scaleable but profitable at the same time. Businesses aren’t in the game of growth for the sake of growth anymore, you need to be able to demonstrate both – that your company’s product can be scaled up and generate profit today, not in a distant future.
And if that wasn’t hard to achieve enough, ideally venture capital would love to see a profitable growth of brands they invest in fast. This is where solutions like Netcore Cloud provides step in. Pun intended, the core idea behind Netcore Cloud is that in a world of high mobile app user acquisition costs, customer retention becomes new acquisition. The Netcore Cloud’s platform solution comes threefold:
- Identifying valuable customers;
- Providing solutions to retain them;
- Helping brands to acquire more such valuable customers.
Supercharging Growth: Netcore’s AI-Driven Customer Retention Magic with Ankit Gupta, Netcore Cloud
Source: App Promotion Summit via YouTube
At the heart of the company’s platform is Generative AI that empowers brands with tools to come up with better creatives to engage with existing customers, based on the previous experience.
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Watch the full App Talk interview here to unlock all of Ankit Gupta’s tips and insights.
