When Jet.com sold to Walmart in 2016, commentators remarked that there was no space for new ecommerce apps, in a market with Amazon and eBay. Two years later, ecommerce platform Wish was the most downloaded shopping application worldwide and the third largest e-commerce marketplace in the United States. Wish was originally founded as wishlist app, in which users could create lists of their favourite products. To help monetise the site, Wish added a similar products feature and began partnering with merchants to sell on the platform. It wasn’t long before the sales from partnered merchants far outpaced the pay-per-click advertising model. In 2013, it relaunched the site as an ecommerce platform. Even from the start, Wish was known for its cheap prices and knock-off goods. … Continue reading Wish Revenue and Usage Statistics (2025)