In 2007, a cash-strapped Brian Chesky came up with a shrewd way to pay his $1,200 San Francisco apartment rent. He would offer “Air bed and breakfast”, which consisted of three airbeds, breakfast, WiFi and a desk to work, to attendees of the Industrial Design Conference, who needed a place to crash over the weekend.
After an initial period of uncertainty, in which the founders sold Barack Obama and John McCain cereal to sustain the business (seriously), the company received $20,000 in seed funding from Y Combinator and Sequoia Capital. The next year, it ran a Series A round which generated $7.2 million for the startup.
Things moved quickly from there, in May 2011 Airbnb acquired Accoleo, a German clone of the website and launched in Europe. International expansion continued at a rapid pace, reaching South America, Asia and Australia by the end of 2012.
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Learn MoreAs it expanded, Airbnb has faced persistent opposition from several major cities, due to a perceived increase in the cost of rent for locals. Barcelona, Amsterdam, Paris, Venice and San Francisco, amongst others, have enacted regulations specifically targeted at the short-term rental market Airbnb popularized.
In 2016, Airbnb expanded its service to include experiences, in which a host could offer tours or tickets to events through the app. The company planned to launch an airline, although with the coronavirus pandemic those plans have been delayed indefinitely.
For the past three years, Airbnb has consolidated its position in the market. It acquired Luxury Retreats in 2017 for $200 million, followed by a $400 million acquisition of HotelTonight in 2019. Even with these acquisitions, it is still considered a rather “light” asset company in comparison to its main rivals, Expedia and Bookings.com.
Airbnb was one of the hardest hit platforms by the COVID-19. At the pandemic peak, new bookings were down 85 percent, although app usage has gradually increased as countries have relaxed travel restrictions.
Many Airbnb hosts in major cities switched to long-term rentals as the short-term market collapsed in March, as a way to maintain a steady (if lower) income. To keep hosts on the platform, Airbnb launched monthly stays, similar to a normal rental service, but without the usual yearly rental agreement.
Airbnb planned to IPO in early 2020, but with the pandemic it delayed its public launch until December 2020. By the middle of 2021, it was reporting activity on level with pre-pandemic levels, and 2022 saw it surpass 2019 figures in booking volume and usage.
We’ve collected data and statistics on Airbnb. Read on to find out more. Need more insights? Check out our travel app report.
Airbnb Key Statistics
- Airbnb generated $9.9 billion in revenue in 2023, a 19.2% year-on-year increase
- Airbnb has an estimated 265 million users, though the official number has not been updated since 2020
- In 2023, 448 million bookings were made on Airbnb, a 13.9% increase on 2022
- There were 7.7 million listings on Airbnb, run by four million hosts
Airbnb Overview
| Title 1 | Title 2 |
|---|---|
| Launch date | 11 August 2008 |
| HQ | San Francisco, California |
| People | Brian Chesky (CEO), Joe Gebbia (Chairman), Nathan Blecharczyk (CSO) |
| Business type | Public (NASDAQ: ABNB) |
| Industry | Travel |
Airbnb Revenue
Airbnb saw its revenues increase by 19.2% in 2023, another strong year of growth and double pre-pandemic levels.
Airbnb revenue 2019 to 2024 ($mm)
Airbnb revenue 2014 to 2023 ($bn)
| Year | Revenue ($bn) |
|---|---|
| 2014 | 0.4 |
| 2015 | 0.9 |
| 2016 | 1.7 |
| 2017 | 2.6 |
| 2018 | 3.6 |
| 2019 | 4.8 |
| 2020 | 3.3 |
| 2021 | 5.9 |
| 2022 | 8.3 |
| 2023 | 9.9 |
Sources: Travel App Report, Company data
Airbnb Profit
Airbnb reported a net income of $4.7 billion, the company’s second year of profit in a row.
Airbnb net income/loss 2017 to 2023 ($mm)
| Year | Net income/loss ($mm) |
|---|---|
| 2017 | -70 |
| 2018 | -17 |
| 2019 | -674 |
| 2020 | -4525 |
| 2021 | -352 |
| 2022 | 1893 |
| 2023 | 4791 |
Sources: Travel App Report, Company data
Airbnb Gross Bookings Value
Airbnb had a gross bookings value of $73.3 billion in 2023, a 15.9% increase on the previous year.
Airbnb gross bookings value 2017 to 2023 ($bn)
| Year | Gross booking value ($bn) |
|---|---|
| 2017 | 20.9 |
| 2018 | 29.4 |
| 2019 | 37.9 |
| 2020 | 23.9 |
| 2021 | 46.8 |
| 2022 | 63.2 |
| 2023 | 73.3 |
Sources: Company data
Airbnb Bookings
Airbnb bookings increased by 13.9% in 2022, from 393 million in 2022 to 448 million in 2023.
Airbnb bookings 2016 to 2023 (mm)
| Year | Bookings (mm) |
|---|---|
| 2016 | 52 |
| 2017 | 115 |
| 2018 | 140 |
| 2019 | 272 |
| 2020 | 193 |
| 2021 | 300 |
| 2022 | 393 |
| 2023 | 448 |
Sources: CNBC, Company data
Airbnb Listings
Airbnb has 7.7 million listings worldwide, a 16.6% increase on 2022 figures and a new record for Airbnb.
Airbnb listings 2013 to 2023 (mm)
| Year | Listings (mm) |
|---|---|
| 2013 | 0.3 |
| 2014 | 0.8 |
| 2015 | 1.2 |
| 2016 | 2.1 |
| 2017 | 4 |
| 2018 | 6 |
| 2019 | 7 |
| 2020 | 5.6 |
| 2021 | 6 |
| 2022 | 6.6 |
| 2023 | 7.7 |
Sources: Company data, TechCrunch
Airbnb Users
Airbnb said it had 200 million active users in 2020, but has not updated this statistic since. We estimate it is at 265 million now.
Airbnb users 2012 to 2023 (mm)
| Year | Users (mm) |
|---|---|
| 2012 | 6 |
| 2014 | 50 |
| 2016 | 100 |
| 2018 | 150 |
| 2020 | 200 |
| 2022 | 230 |
| 2023 | 265 |
Note: Airbnb has not updated its active users since 2020. Sources: RJMetrics, The Guardian
Airbnb vs Competitors: Market Share
Airbnb is third in market share across all travel app providers, behind Expedia and Booking.
Travel app market share in United States 2023 (%)
Want to learn more? Check out our Travel App Report
Airbnb FAQ
How many people have stayed in Airbnb homes?
Over half a billion guests have stayed in an Airbnb home, earning the hosts $65 billion
How many countries is Airbnb active in?
Airbnb is active in over 200 countries and 81,000 cities
What are the most popular cities for Airbnb?
Tokyo, Paris, Osaka, New York City and London are the most popular cities
How many experiences are available on Airbnb?
Over 50,000 experiences are available, including DNA necklace crafting, learning how to eat fire and a neural enhancement experience
What generation uses Airbnb the most?
60% of Airbnb’s userbase are millennials
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