For the past three years, Jenniffer has been transforming coffee experiences with innovative mobile applications at Nespresso HQ. She leads strategic initiatives to enhance customer experiences, improve business operations, and drive marketing and customer acquisition through cutting-edge technology. Known for her excellent communication and love of new challenges, she has been dedicated to the digital and mobile tech space since the beginning of her career, and she is committed to continuous learning and industry growth.
In your own words, what’s your role in the app business right now?
Using mobile technology to make a real difference by coming up with creative solutions to tough problems.
How did you end up working in apps? / get started?
I’ve always been interested in apps and kept track of how the ones I used could be improved. What really got me started was when my leader trusted me with the mission to create a better app for Nespresso… And here I am!
What are you most excited about in apps right now?
People and user experience.
Is there anyone you’d like to shout out to who has influenced your journey in the app industry?
My amazing team and the leaders who consistently trust and support me!
What’s in your app tech stack?
We use a variety of reliable technologies to make sure our app runs smoothly and offers a great user experience. Our tech stack is built to be flexible so we can easily adapt and keep improving.
What do you like most about working in apps?
The endless supply of new things to learn and the opportunity to learn from people. I could engage in conversations for hours, listening to my team’s experiences. I especially love geeking out over the development process, diving into its details, and finding creative ways around any constraints.
What one thing would you change about the app industry / market? Where do you think there’s an opportunity for apps / or unmet needs?
Bridging the gap between online and offline by providing better user experiences that connect both worlds.
If you weren’t working in apps what would you be doing?
Reading through the endless pile of books I’ve hoarded over the years.
iOS or Android?
iOS, although Android has a special place in my heart.
What app(s) have been most useful to you over the last year?
Duolingo, DJI Mimo, and Headspace.
What’s on your Spotify / Music party playlist?
Good old trusty rock – never fails to lift the mood.
Any Netflix/ TV show recommendations?
Sherlock Holmes! I love the modern adaptation with Benedict Cumberbatch. The clever writing and the chemistry between the main characters make it incredibly engaging.
Is there anything else we should know about you?
I often think I have more time than I actually do. I recently discovered there’s a term for it—being a tidsoptimist. It keeps life interesting!
Do you know someone driving change and growth in the app industry? Nominate an app leader here.
