OpenX

We are the world’s leading independent supply-side platform for audience, data, and identity targeting.

With some of the best minds in AdTech under our global roof, we bring industry-leading technology, a tradition of great service to our clients, and huge scale — across every format, from mobile to CTV.

This allows us to build products that lead to greater reach for buyers and higher revenue for publishers — while solving some of the most intricate problems in digital marketing at large. That’s the power of OpenX.

OpenX Features

Advertising Technology
Yield Optimization
Ad Serving
Ad Exchange
Ad Tech
100% Cloud-Based

Office Locations

HEADQUARTERS

177 E.

Colorado Blvd. #3039

Pasadena, CA 91105

USA

OpenX Data

Founded:	2007
Employees:	201-500

Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

OpenX Info

Types:	CTV Advertising
Ad Formats:	-
Models:	-
Trading Models:	-

Articles from the OpenX blog:

How Buyers Should Navigate a Potential TikTok Ban The looming ban of TikTok has advertisers scrambling to find innovative ways to reach key consumer groups. If parent company ByteDance does not sell TikTok by Sunday, Jan. 19, the U.S. government has instructed...
Big Bets Coming out of CES 2025: Biddable CTV, Data-Driven Curation & the End of ‘Ad Tax’ Nonsense During the 2025 Las Vegas Consumer Electronics Show (CES), Matt Sattel, Chief Revenue Officer at OpenX joined Nicole Pruess from Marketecture Media and guest host of The Advertising Forum. Together, they...
How OpenX Is Redefining Curation At this year’s Programmatic I/O in New York, Gil Sommer, VP of Global Product at OpenX, delivered an insightful presentation titled “Keeping up With Curation: The Evolution of Supply-Side Curation...
AB 1305 and How to Choose a Sustainable Adtech Partner As the environmental impact of technology and media faces greater scrutiny, the digital advertising industry is taking a collective look in the mirror. With growing consumer demand for transparency and...
Women in Tech: Creating Space to Lead, Thrive, and Succeed Recently, OpenX’s Women in Tech employee resource group hosted a panel discussion titled ”Motherhood, Salary Negotiations & Imposter Syndrome,” which featured three women in leadership roles...

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