Integral Ad Science

Integral Ad Science (IAS) is a publicly traded technology firm based in the United States that assesses the worth of digital advertising placements. Integral Ad Science is noted for its TRAQ, a patented media quality index, and for tackling issues including fraud, viewability, and brand risk.

IAS maximizes the value of every impression by guaranteeing that advertising is seen by actual people in safe and appropriate venues, enabling contextual targeting, and optimizing supply chains. For the world’s largest brands, publishers, and platforms, our objective is to be the worldwide bar for trust and transparency in digital media quality. This is accomplished via data-driven technologies that provide actionable real-time signals and insight.

IAS’s core values:

Innovation
Accountability
Inclusiveness
Honesty, transparency and integrity
Customers come first
Risk-takers and action oriented

Key features:

We co-innovate with the ad tech community to create integrated solutions
We put our clients first, creating partnerships that solve your unique challenges
We move quickly to help our customers stay ahead of a rapidly shifting digital landscape

Office Locations

HEADQUARTERS

95 Morton Street, 8th floor

New York, NY 10014

USA

Rua Prof. Atílio Innocenti

165 Vila Nova Conceição

São Paulo/SP –CEP: 4538-000

Brazil

5th floor

16 New Burlington Pl

London W1S 2HX

United Kingdom

WeWork – 4 rue Jules Lefebvre

75009 Paris

France

12F Hibiya Mitsui Tower

1-1-2 Yurakucho Chiyoda-ku

Tokyo, 100-0006

Japan

Level 9 50 Pitt Street

Sydney, NSW 2000

Australia

Integral Ad Science Data

Founded:	20099
Employees:	600+
Revenues:	Over $100 Million
Social Presence:	8.8k
Website Traffic:	-

Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

Integral Ad Science Info

Types:	Ad Fraud
Ad Formats:	-
Models:	-
Trading Models:	-

Integral Ad Science News

Listen up: in-app audio advertising faces rising fraud threat Posted on March 17, 2023 by Anne Freer A study by Integral Ad Science found that the majority of media experts were concerned about audio ad fraud while....

Articles from the Integral Ad Science blog:

IAS Empowers Advertisers Across Social Media Platforms IAS is proud to be a trusted media measurement and optimization leader across social and video platforms, the open web, CTV, and other digital channels. Amid ongoing industry change and rapid shifts...
Total Media Quality Now Available on Kwai Partnership brings exclusive content-level Brand Safety and Suitability Measurement to Kwai We are pleased to share that we have partnered with Kwai for Business with our AI-driven Total Media Quality...
Seamlessly Sync Programmatic Campaigns in Amazon DSP Access Quality Sync for end-to-end programmatic campaign optimization Seamlessly sync your IAS settings on programmatic campaigns in Amazon DSP with one turnkey solution: Quality Sync. IAS is pleased to...
What is Digital Ad Viewability — and Why is it So Important? Ad viewability is a key topic of conversation in the advertising industry, often regarded as a fundamental measure of success for display and video ads. But why does ad viewability matter so much? Just...
IAS’s Commitment to Privacy in Google’s Privacy Sandbox For the past two years, IAS has been working closely with Google and the IAB Tech Lab on the development and testing of Google’s Privacy Sandbox. Much progress has been made to ensure that critical programmatic...

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