Aarki

Aarki helps companies grow and re-engage their mobile users, using machine learning (AI), data, and large global reach.

Key Features

Unmatched Scale

5 global data centers with 5M+ queries per second capacity
All major ad exchanges are integrated and all ad formats are supported
High find rate (% of users in the audience list found in bid stream)
High touch rate (% of users found that see the retargeting creative)
Aarki is reactivating 25K+ users daily for our largest customers
Acquiring 70K+ users daily for our largest customers

Proven Performance

Purchase, Sale, and ROI optimization
Sophisticated segmentation of users based on in-app events
Real-time suppression of reactivated users
Achieve down-funnel KPIs for events like registration, sale, and purchase
Recognized in the industry as a leading mobile performance DSP

Creative Automation

Deep repository of creative learnings
Hyper-personalized creative based on user attributes
Dynamic creative with product feed
Creative localization for 26 languages

Careers

Find out more about our latest opportunities on our Careers page

Aarki Services

User Acquisition
Retargeting
Creative Optimization
Machine Learning
Proprietary Data

Office Locations

HEADQUARTERS

San Fransisco

United States

Bangalore

India

Beijing

China

Lisbon

Portugal

London

United Kingdom

Manila

Philippines

Munich

Germany

Seoul

South Korea

Tel Aviv

Israel

Tokyo

Japan

Yerevan

Armenia

Hanoi

Vietnam

Aarki Data

Founded:	2010
Employees:	101 - 200

Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

Aarki Info

Types:	DSPs, Retargeting
Ad Formats:	Banners, Native, Video
Models:	CPM
Trading Models:	Managed Service

Aarki Insights

Understanding targeting, objectives and KPIs of mobile advertising campaigns Posted on September 22, 2022 Aarki If you are still in the early stage of testing your retargeting approach and haven’t figured....
Success factors behind acquiring new users for your casual and social casino apps Posted on July 05, 2022 Below are Aarki’s tried and tested creative strategies for social casino and casual apps.

Articles from the Aarki blog:

The App Stickiness Index and Why It Matters for User Retention Mobile apps don’t exist in isolation – they are driven by user intent, fulfilling both emotional and functional needs. These needs give rise to demand spaces—clusters of apps that serve ...
APPS Achieves 2X ROI in 6 Weeks: How Aarki’s Retargeting Strategy Drove Rapid Growth The post APPS Achieves 2X ROI in 6 Weeks: How Aarki’s Retargeting Strategy Drove Rapid Growth appeared first on Aarki.
Aarki at AppsFlyer MAMA Goa 2025: Charting the Future of Retention Marketing The energy at AppsFlyer’s MAMA Goa 2025 was electric. As a Gold Sponsor, Aarki had the privilege of standing alongside industry leaders, thought pioneers, and decision-makers, all converging to shape...
Data, AI and advertising: 2025 predictions The post Data, AI and advertising: 2025 predictions appeared first on Aarki.
Transforming Marketing With Ethical AI: The Future of Supervised AI in User Acquisition The post Transforming Marketing With Ethical AI: The Future of Supervised AI in User Acquisition appeared first on Aarki.

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