This video features a panel of experts discussing how to leverage data effectively to drive successful user acquisition strategies.
This panel of experts includes:
Ece Stepien, Regional Director Western Europe & MENAT at AppsFlyer
Jessica Gotti, Head of Performance Marketing at Paired
Matej Jurcak, ASO & Growth Partnerships at Pixel Federation
Marta Fogel, Head of Marketing at NeuroNation
Misha Osintcev, Growth Director at Kolibri Games
Join this panel as it examines the key challenges and opportunities that shaped the mobile app landscape in 2024, including user acquisition, channel diversification, creative optimization, ASO, and the transformative role of AI. They discuss navigating privacy regulations, adapting to evolving trends, and developing strategies for continued growth and innovation in 2025.
