Jeremiah is a seasoned marketing leader with over a decade of experience in driving growth and innovation in the mobile app industry. His journey has spanned across SaaS, fintech, and agency roles, each time elevating the businesses he touches with his strategic and data-driven approach.
As a forward-thinking marketer, Jeremiah has been pivotal in transforming concepts into profitable realities, such as turning GCPay into a leading fintech company and scaling Sandboxx News, a media company to achieving 100 million+ views annually and counting.
In your own words, what’s your role in the app business right now?
My job is to drive growth and innovation through effective marketing strategies.
How did you end up working in apps? / get started?
My journey in mobile apps really took shape when I joined Sandboxx, where I spearheaded marketing efforts that significantly expanded the company’s reach and impact.
At Sandboxx, I developed and implemented marketing strategies that not only enhanced user engagement but also successfully launched several digital products, positioning the platform as a leader in the mobile app space for military community support.
What are you most excited about in apps right now?
I’m most excited about two things—the tech and the people. AI is opening so many new possibilities for exceptional app experiences and I’m excited to see what the next few years mean for the industry.
I’m also excited about the people. There is so much talent in this industry and I love learning from not only peers but junior marketers as well.
What’s in your app tech stack?
Primarily, Iterable, Typeform, VideoAsk, Branch Metrics, Digioh, WordPress, and PPC ad platforms.
What do you like most about working in apps?
It changes nearly every day and keeps me vigilant.
What one thing would you change about the app industry/market? Where do you think there’s an opportunity for apps / or unmet needs?
Everyone can build an app now—unfortunately, not everyone should. Bad apps are over-saturating the marketplace and creating far too many distractions.
If you weren’t working in apps what would you be doing?
Making and directing documentaries about interesting people and places.
iOS or Android?
iOS.
What app(s) have been most useful to you over the last year?
DoorDash.
What’s on your Spotify / Music party playlist?
Nic D.
Is there anything else we should know about you?
I love building vintage Honda motorcycles.
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